Welcome

 

 

97% of consumers search for local products and services online? are you reaching these customers?

 

According to a recent study done by BIA/Kelsey, over 97% of consumers go online to research products and services in their local area. Consumers in your area are online looking for the products and services you sell, and you need an effective web marketing strategy to reach these prospective customers.

How do you get a website ranked on the first page of Google results?

The major search engines use complex algorithms with 1,000’s of factors to rank websites. An effective web marketing strategy needs to take these many factors into consideration in order to achieve a #1 ranking.

The search engine professionals here at Dynamic Search are well-versed in how search engines rank websites and how to get your website ranked at the top.

What is SEO anyway?

Search engine optimization or SEO springfield mo for short, means optimizing a website to appear at the top of search results on Google, Yahoo, Bing and other search engines. For example, if your business was a flower shop in Orlando, you might want to optimize your website to appear when a user searched on Google for Orlando flowers.

What does SEO include?

All of the strategies, expertise and work required in search engine optimization can be summarized as 3 steps:

  • Keyword Research. The first step is to determine which searches (keywords) your website should appear under. We begin by collecting and analyzing data on the keywords users are actually searching for. This allows us to choose the keyword phrases that will drive the most new customers to your business.
  • Onsite Optimization. Once we’ve chosen the best keywords for your site, we will optimize the design, content, and code of your website according to current optimization guidelines. This allows search engines to correctly index and determine which keyword phrase(s) each page on your website should be ranked for.
  • Offsite Optimization. Also called content marketing, this is a very important part of search engine optimization. Since there are thousands of websites competing to be ranked for each keyword, search engines need a way to determine which websites are the most important. They do this through backlink algorithms (looking at other websites that have a link to your website). We use effective, white hat strategies to build links that will make Google consider your website more important, and therefore rank your website higher.

What’s New in the Web Marketing World

Check in with our blog for up-to-the-minute Internet marketing news. We keep our finger on the pulse of search engine optimization news, highlighting the stories that matter to you.

Our list of Services

Our marketing services stand out in two ways. First, they come in a wide range of simple-to-use packages. Second, we can customize them to work well for any company. Customization and flexibility are two of our trademarks. Contact us for more info.

Our Marketing Plans

We offer a complete SEM service and SEO plan rolled into one simple package. Tell us what you need, and we’ll pair you up with the package that’s right for you. Online marketing doesn’t get easier than that!

PPC Management

Pay-per-click advertising is an important part of quality SEM. We offer a great PPC service that’s sure to work wonders for your firm. Finally, you can make your pay-per-click campaign go to work for you!

How is Dynamic Search better than other web marketing companies?

Here are 5 reasons we are able to deliver better results than our competitors:

    • Focus on driving more customers and sales (not just website visitors).
      We understand that a marketing campaign is only profitable when it is generating new prospects and paying customers for your business. Too many SEO companies focus on getting rankings, but then stop there, they don’t focus on driving phone calls and customers to your business. Driving 1,000 new visitors to your website is a waste of time and money if none of them pick up the phone to call you.We use conversion optimization strategies to ensure that we are not only driving new visitors to your new web design, but we’re also bringing you new phone calls, prospects, and customers for your business.
    • Ethical, white-hat strategies.
      Google and other search engines have rules and guidelines that tell companies how they should market their websites. Marketing strategies that follow these rules are called white hat. Tactics that break these rules are called black hat or grey hat. Using black hat tactics can have serious consequences for your business. Your website could be penalized or even be completely banned from Google.That’s why we only use white-hat strategies to market your website. We play by the rules to ensure that your company and website are never at risk.
    • Focus on methods that will provide long-lasting online success.
      Many web marketing companies cut corners to get fast, easy results. For example, they focus on the easy keywords instead of the best ones, or they don’t take the time to ensure their marketing strategy will actually bring you new customers.We focus on implementing a careful, comprehensive strategy that will generate new customers for your business for months and years to come. Our commitment to delivering long-lasting results includes:

      • Using white-hat strategies so your website will never get penalized or banned
      • Using conversion strategies to ensure your website visitors pick up the phone and call you
      • Using online marketing tactics and strategies that provide long-lasting results

 

    • Full service team of marketers, programmers, and writers.
      Implementing a successful web marketing strategy is not a one-person job. Launching and running a truly comprehensive and effective online marketing campaign requires a combination of many skill sets, including:

      • Dynamic search employs highly qualified SEM specialists who are well-versed in search engine algorithms and the most current guidelines and strategies.
      • Web developers. Our team includes an expert programmer to handle technical issues and website updates.
      • Copywriters. We cannot overemphasize the importance of high quality content for your website and web marketing campaigns. We carefully select 5 star rated writers to join our team and provide the highest quality content for our clients.
      • Account executives. If you’ve ever been frustrated by a report or project update that was hard to understand, you know how vital good communication is. We have carefully structured our company to include team members who have the skills and knowledge to accurately communicate project details and marketing data to our clients in an easy-to-understand way. Part of our job is to ensure that you’re kept up to date on and fully understand the marketing strategy we are implementing for you.

 

  • We specialize in SEO.
    We don’t dabble in hundreds of different things. SEO is, and always will be, our chief specialty. We eat, breath, and even dream about it sometimes. This means that when you hire us, you hire a team that is completely focused on delivering the most up-to-date and effective SEO services possible. We regularly attend industry events and communicate with other industry leaders and professionals to ensure the strategies we use are always the most current, up to date, and effective tactics.